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6 – Creating Content Your Customers Will Love
Download Creating Content Your Customers Will Love
In Creating Content your Customers will Love you will learn:
- Maximize your post likes by discovering what your customers really want
- How to create content your customers will love
- How to get value by giving it first
- Content Marketing
- Your customers will like your page for its content
- Your content needs to add value to your customer
- The content on your page cannot be frivolous or just funny
- Give Value Away First
- Have you seen Facebook pages that provide no value to their customers?
- From your customer’s perspective, it is a risk to like you page
- If you have valuable knowledge, content, or secrets, then give you MOST valuable ones away first
- What Value Does Your Page Provide?
- (Lincoln Financial Group Facebook page) 2,911 likes
- (MetLife Facebook page) 554,863 likes
- What Value Does Your Page Provide?
- Here are a few examples of my clients who get tons of likes because they add tons of value
- https://www.facebook.com/amazingbodynow
- Content Marketing
www.facebook.com/sedonasouladventures
- The number of Page Likes are the Result of Your Customer’s Perceived Value Of Your Page
- Match your content with the emotional need your customer is trying to fill – their want or desire
- What is it that your customer really wants?
- Make sure your content is oriented to what THEY actually want, not what you think they want
- Discovering What Content Your Customers Really Value
- How do you go about finding out what kind of content is most “likeable” to your customers?
- Do you just want fans or CUSTOMERS?
- By interacting with your customers daily on Facebook, you can start to understand what they really want and create your content to meet those needs
- Guessing What Your Fans Want Doesn’t Work
- Don’t automatically assume you know what your fans want
- It’s better to assume that you don’t know what THEY want
- Eliminate misunderstanding by asking what your fans want by clarifying and asking in new ways
- Your Fans Will Tell You What Content Will Grow Virally by the number of likes your posts get
- (Yoga image 1 – 55 Likes, 2 Comments, 9 Shares)
- (Yoga image 2 – 2,375 Likes, 265 Comments, 997 Shares)
- Add Positive Inspirational Quotes To Your Best Photos
- I like to use www.picmonkey.com to add the quotes to the photos that get the most likes
- I like to use www.picmonkey.com to add the quotes to the photos that get the most likes
- Use Picmonkey To Add Positive Inspirational Quotes
- The number of Page Likes are the Result of Your Customer’s Perceived Value Of Your Page
- Add Positive Inspirational Quotes To Your Best Photos
- Be Reassuring
- Add Title Text To Your Photos
- Polling Your Fans
- How do you find out what your fans want?
- Asking is the best way to understand fans’ needs
- Every time you ask for opinions, feedback, and direct questions, you are polling you fans
- Polling Your Fans
- Polling Your Fans
- Exercise: Create A Poll That Reveals Your Customer’s Needs
- What kind of a Facebook poll(s) could you create that would get your customers to reveal their wants, desires, aspirations?
- List the top three questions you could ask your customers to get their opinion
- List the top three questions that will identify your customers’ greatest problems that they are looking to solve now
- List the top three questions you could ask that would get your customers to tell you their greatest aspirations, wants, and desires.
Want more help?
As a member you get a 90% tuition discount to the Attract Customers Now Live Bootcamp in Carlsbad, Ca. To register click here: www.attractcustomersnow.com/bootcamp.
If you want to schedule a one on one appointment with me all you need to do is first take your 5-minute Customer Attract Assessment, then book your appointment. Click here now.
